Small Business Saturday focuses on entrepreneurship
By Jay Socol, Public Communications Director
When our family’s business closed its doors in 1987, it ended more than six decades of serving families in our small, West Texas town — and families in many of the towns around it.
So, maybe it’s in my DNA to shop and dine at mom-and-pop establishments — even when online or big-brand storefronts might save me a few bucks.
That’s what Small Business Saturday (Nov. 24) is all about. While we appreciate all the businesses that operate in College Station, Small Business Saturday allows us to place additional focus on the entrepreneurs who took tremendous personal risks to invest here and compete in an incredibly tough retail, dining and services landscape.
If you happen to own one of these small businesses, let us hear from you in the days leading up to Small Business Saturday by tweeting at us (@CityofCS) with your business name and what it offers. Be sure to include the hashtag #ShopSmallCS.
Including small businesses, like the one my family operated for 60+ years, in your shopping and dining habits is a great way to support our community. And there’s no better time to start than after Black Friday (Nov. 23) and before Cyber Monday (Nov. 26).
Thank you, small businesses, for investing in us. Let’s all commit to investing more in you.
About the Blogger
Jay Socol (@jaysocol) is in his 10th year as College Station’s public communications director. A 1991 graduate of Texas A&M. Jay has also been communications director for the Texas A&M Engineering Extension Service, public information officer for the City of Bryan, and news director at several Bryan-College Station area radio stations. A native of Breckenridge, he also serves as president of the Texas Association of Municipal Information Officers.
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