Outlook bright for spring sports leagues, tourism

By Gene Ballew, Athletics & Tourism Manager
With a new year comes a fresh beginning as we search for some form of normalcy and getting back to the activities we enjoy. Things may never be the same, but our love for sports and recreation remains.
As registration opens for our spring activities, we’re trying to resume the indoor and outdoor programs that have been impacted. We’ve adjusted some of our rules, and we’ve added a few programs and activities. Still, our commitment to offering great programs hasn’t changed.
Here’s a list of our upcoming sports programs:
Youth Programs
- Winter Youth Basketball (Jan. 12-March 11) — register by Jan. 3
- Friday Night Lights 7v7 Football (March 5-April 30) — register by Feb. 28
- Junior Beginner Tennis (March 22-April 29) — register by March 28
- High-Performance Tennis Academy (March 24-April 28) — register by March 28
- Junior Intermediate Tennis (March 25-April 29) — register by March 28
- Field Hockey Clinic (April 5, 7) — register by March 28
Adult Programs
- Coed Kickball League (March 3-May 12) — register by Feb. 14
- Softball League (March 1-May 13) — register by Feb. 14
- Volleyball League (March 23-May 20) — register by March 7
- Beginner Tennis (March 23-May 2) — register by March 28
- Round-Robin Tennis League (March 23-April 27) — register by March 28
- Competitive Drill Tennis (March 28-May 2) — register by March 28
- Intermediate Tennis (March 28-May 2) — register by March 28
Sports Tourism
We’re also welcoming new events as we continue to support established events to boost our economy through sports tourism. Here’s a look at the events coming to town this spring:
- Cavalry Soccer
- Texas Football All-Star Showcase
- Bryan HS Girls Softball
- Triple Crown
- South Texas Youth Soccer
- Premier Girls Fast-Pitch
- USSSA Softball
- Softball Players Association
- 5 Tool Softball Sports
- U.S. Club Soccer
It’s going to be a busy spring, and we can’t wait to see you competing and spectating on our fields and courts. Please share with your friends and neighbors to encourage them to signup for their favorite sport, too!
For more information, go to cstx.gov/sports.
About the Blogger Gene Ballew has been with the Parks and Recreation Department for 14 years and is in his fourth year as the athletics and tourism manager. He earned a bachelor’s degree in Sport and Fitness Administration/Management from Texas A&M in 2008.
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Fall events move forward with focus on safety

By Katie Kwiatkowski, Tourism Events Supervisor
Throughout the COVID-19 pandemic, the College Station Parks and Recreation Department has sought to safely conduct sports tourism events. Our seven summer events attracted more than 550 teams and brought millions of dollars into our local economy.
That success led to more events being scheduled this fall.
Our basic procedures remain the same — the city is responsible for cleaning and maintaining facilities, and tournament organizers provide city-approved safety guidelines and protocols for participants and spectators. And of course, our hospitality and unmatched operations staff continue to provide outstanding service.
Some of our fall events have been with us for many years, while others are newcomers. Of the three new events, two are with existing partners and one will see us work with an organization for the first time.
Here’s a look at the fall schedule with estimated participation:
OCT. 2-4, SOUTHWEST REGIONALS 2.0 (NEW EVENT) >> 1,360 participants
Veterans Park & Athletic Complex, Stephen C. Beachy Central Park, Bee Creek Park
OCT. 17-18, USSSA BUDWEISER INVITATIONAL >> 2,800 participants
Veterans Park & Athletic Complex, Stephen C. Beachy Central Park, Bee Creek Park
NOV. 6-8, 5 TOOL EXPOSURE WEEKEND (NEW EVENT) >> 1,360 participants
Veterans Park & Athletic Complex, Stephen C. Beachy Central Park, Bee Creek Park
NOV. 13-15, TEAM1 FAST PITCH (NEW EVENT) >> 1,600 participants
Veterans Park & Athletic Complex, Stephen C. Beachy Central Park, Bee Creek Park
DEC. 12-13, SOUTHAMPTON CUP – TEXAS >> 1,125 participants
Veterans Park & Athletic Complex
DEC. 12-13, BCS MARATHON >> 2,000 participants
Wolf Pen Creek Park
We remain resilient and flexible while making public health and safety our priority. We continue to base our operational decisions on federal, state and local guidelines and directives.
For more information, go to cstx.gov/parks.
About the Blogger
Tourism Events Supervisor Katie Kwiatkowski joined the Parks and Recreation Department in 2019. She previously served as sports services manager at BCS Sports + Events. A native of Brenham, Katie earned a bachelor’s degree in Agribusiness from Texas A&M in 2016.
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Rescheduled summer sports events can help us recover

By Gene Ballew, Athletics & Tourism Manager
What does a sports event or tournament look like in the era of COVID-19? As participants, coaches, and spectators, we’ll soon find out.
Through his executive orders, Gov. Greg Abbott has paved the way for adult and youth sports competitions to begin. The City of College Station will host its first tournament June 19-21 with more than 100 girls’ softball teams from around the state.
The challenges of recent months have led us to this point. Typically, our tournament season ramps up in April and runs through the end of July. Since the pandemic began, our goal has been to bring tourism back to College Station while maintaining the safety of our citizens, guests, and staff.
Our department has had exhaustive meetings with local health officials and tournament organizers to ensure safety guidelines and protocols laid out by the governor and the Centers for Disease Control and Prevention are met or exceeded. The city is responsible for cleaning and maintaining our facilities, while tournament organizers will provide city-approved safety guidelines and protocols for participants and spectators.
In March, we halted eight tournaments slated to bring about 400 teams to town. Our team worked diligently to reschedule several of the events, allowing us to keep about 300 teams. Along with three new tournaments — attracting about 150 teams — we maintained millions of dollars of economic impact in our community.
Here’s a look at our summer schedule:
- June 19-21 — Texas State Championships and Southwest Regional Showcase
- June 27-28 — Tournament of Champions 7v7 Football
- June 27-28 — USSSA Budweiser Invitational
- June 30-July 3 — Battle for Texas 7v7 Football
- July 7-12 — SSUSA Senior Softball
- July 11-12 —The Summer Games 2020
- July 17-19 — Texas State Championships and Southwest Regional Showcase
- Aug. 1-2 — The Summer Games 2020
- Aug. 29-30 — Aggieland Friendship Cup
We’ll continue to adapt to the evolving situation by adjusting our operations. Our overriding mission is to safely bring customers to town while helping our residents and businesses recover.
About the Blogger
Gene Ballew has been with the Parks and Recreation Department for 13 years and is in his third year as the athletics and tourism manager. He earned a bachelor’s degree in Sport and Fitness Administration/Management from Texas A&M in 2008.
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Hospitality, venues drive thriving sports tourism industry

By Katie Kwiatkowski, Tourism Events Supervisor
People around the country recognize College Station as a special place filled with friendly, hospitable people and top-notch sports facilities. Those factors are the cornerstones as we attract well-attended, high-caliber events that substantially impact on our local economy.
College Station has become such a desired destination for sports tournaments that we see many events return year after year. In 2019, events we hosted attracted about 27,000 participants and recorded an overall attendance of more than 67,000.
We’ll host multiple events in the spring, including football, soccer, and softball. The frequent rain we experience each spring makes us appreciate the four synthetic multi-purpose fields at Veterans Park and Athletic Complex. Thanks to that worthy investment, we can accommodate sizable events even when bad weather rolls in.
Summertime is always our busiest sports tourism season. This year, we’ll host our most prominent football events in June with the Texas State Championships and Southwest Regional Showcase, Adidas Texas State 7v7 Championships, and PrimeTime Sports 7v7 Tournament of Champions. Softball and soccer tournaments will follow as we move into July and August.
In the fall, we’ll host bocce, softball, and soccer tournaments — most of which are recurring events — before we wrap up the year with the 10th Annual BCS Marathon.
Here’s a look at our complete list of tourism events for 2020:
2020 Sports Tourism Schedule
Jan. 18-19 | Brazos Valley Elite Sports Group |
Jan. 25-26 | Brazos Valley Cavalry Tournament |
Jan. 31 – Feb. 2 | Soccer Youth All-American Series |
Feb. 9 | ODP Pool Training |
Feb. 15-16 | Premier Soccer Spring Cup |
Feb. 20-22 | NFCA Texas Leadoff Classic |
Feb. 29 – March 1 | Aggie Classic – NTFCA |
March 14-15 | USSSA “What’s Your Legacy?” (Aggieland Classic) |
March 26-29 | SPA Salute to Veterans NIT Tournament |
April 25-26 | 5 Tool Spring Battle Tournament |
May 1-3 | USSSA Budweiser Invitational |
May 16-17 | US Club Cup |
May 23-25 | STYSA State Cup |
June 6-7 | Texas Youth 7v7 State Championships |
June 12-14/19-21 | Texas State Championships and Southwest Regional Showcase |
June 25-27 | Adidas State 7v7 Championships |
June 27-28 | Primetime Sports 7v7 Tournament of Champions |
July 9-12 | Aggieland Classic SSUSA |
Aug. 29-30 | Aggieland Friendship Cup |
Sept. 25-27 | College Station Senior Games |
Oct. 1-3 | Special Olympics Fall Classic |
Oct. 16-18 | USSSA Budweiser Invitational |
Dec. 5-6 | Southampton Cup – Texas |
Dec. 11-13 | ODP: South Texas Regional Tournament |
Dec. 12-13 | BCS Marathon |
With your valuable support, we can continue to attract significant events such as these to our growing community to fill our hotels, restaurants, and retail shops. When that happens, our entire community benefits.
About the Blogger
Tourism Events Supervisor Katie Kwiatkowski joined the Parks and Recreation Department last summer. She previously served as sports services manager at BCS Sports + Events. A native of Brenham, Katie earned a bachelor’s degree in Agribusiness from Texas A&M in 2016.
If you found value in this blog post, please share it with your social network and friends!
Jingle Bell Fun Run celebrates 30th year on Dec. 8

By Gene Ballew, Athletics & Tourism Manager
The Jingle Bell Fun Run is a fun run in its truest sense. The two-mile race isn’t timed and is intended to be a fun way to kick off the annual B-CS Christmas Parade.
Sunday, Dec. 8 marks the 30th anniversary of the Jingle Bell Fun Run and is an ideal opportunity to mark “competing in a fun run” off your bucket list. The event starts at 2:15 p.m., followed by the parade at 3 p.m.
The run starts at the corner of University Drive and South College Avenue and ends at the corner of Texas and Elm Avenue. We’ll have a shuttle waiting for you at the end of the route and, knowing how much dogs enjoy a brisk jaunt, they’re welcome, too.
To commemorate the run’s anniversary, we’ll feature more swag to complement your jingle bells and t-shirt so you can run (or walk) down Texas Avenue in style. The entry fee is only $15 and includes a shirt if you register by Nov. 17. The fee is $20 during the Nov. 18-24 late registration period, but you aren’t guaranteed a shirt.
Packet pick-up is 8 a.m.-5 p.m. on Dec. 4 and from 8 a.m.-6 p.m. on Dec. 5 at the Beachy Central Park Office at 1000 Krenek Tap Road. For more information, contact us at 979-764-3486 or parks@cstx.gov.
Join us as we celebrate 30 years of the fabulous Jingle Bell Fun Run. See you at the finish line!
About the Blogger
Gene Ballew has been with the Parks and Recreation Department for 12 years and is in his second year as the athletics and tourism manager. He earned a bachelor’s degree in Sport and Fitness Administration/Management from Texas A&M in 2008.
If you found value in this blog post, please share it with your social network and friends!
Games of Texas benefit BCS by a cool $8.1 million

By Kelli Nesbitt, Parks & Recreation Marketing Coordinator
The final numbers are in for the Texas Amateur Athletic Federation’s Summer Games of Texas. The Olympic-like festival attracted 8,461 athletes from across the state to compete in a dozen events from July 25-29.
Only 130 participants were from College Station, which means the rest – along with about 20,000 of their coaches, family members, and friends – were visitors who dropped an estimated $8.1 million into the local economy by filling local restaurants and hotels.
- Photos: 2019 TAAF Games of Texas
Participants by Sport
Event | Participants | Venue |
Archery | 49 | Texas A&M Physical Education Building |
Boxing | 114 | Hilton College Station & Conference Center |
Flag Football | 276 | Veterans Park & Athletic Complex |
Judo | 57 | Texas A&M Physical Education Building |
Golf | 65 | The City Course at Phillips Event Center |
Lifeguard Competition | 60 | Adamson Lagoon |
Pickleball | 92 | Lincoln Recreation Center |
Skateboarding | 21 | Williamson Skate Park |
Swimming | 2,638 | Texas A&M Student Recreation Center |
Track & Field | 4,459 | College Station High School |
Ultimate Frisbee | 440 | Bryan Regional Athletic Complex |
Tennis | 190 | Bryan High School, Texas A&M Mitchell TennisCenter, Texas A&M Omar Instructional Tennis Center, Phillips Event Center |
Total Participants | 8,461 |
Here are some interesting tidbits reported by the Bryan and College Station Parks and Recreation Departments, which partnered with Texas A&M to manage the event:
- Athletes set 53 Games of Texas records — 42 in swimming and 11 in track and field.
- Participants and volunteers consumed 38,304 bottles of water and used 27,160 pounds of ice.
- Local sponsors donated 1,185 meals for participants and volunteers.
- 162 volunteers assisted, including 44 from the Texas Army National Guard.
- 331 tennis matches were played over three days.
- 37 boxing bouts were conducted, four involving girls.
- The lowest golf 18-hole single round score was a 74 by 17-year-old Ethan Galvan from McAllen. Ethan also had the lowest 36-hole tournament score of 74-82=156.
College Station played host for the seventh time after hosting previous events in 1988, 1994, 2000, 2014, 2015, and 2018. The Games of Texas will move to Corpus Christi for the next two years and to Brownsville in 2022-23.
Local GOT Participation by Year
2019: 8,461
2018: 7,621
2015: 7,750
2014: 8,438
On behalf of the Cities of College Station and Bryan, we extend a special thank you to our volunteers, TAAF liaisons, commissioners and Texas Army National Guard Warriors. The overwhelming success of the event is a direct reflection of your dedication. We sincerely appreciate your gift of time, energy, and enthusiastic support.
About the Blogger
Kelli Nesbitt (@kneztalk) has served the Parks & Recreation Department for 15 years, the last eight as marketing coordinator. A native of Bryan, Kelli earned a bachelor’s degree in health & kinesiology from Sam Houston State.
If you found value in this blog post, please share it with your social network and friends!